Everything Your League Needs to Compete
From data capture to betting distribution, marketing to integrity monitoring — we provide the full stack of services that alternative sports leagues need to grow audiences, generate revenue, and reach the mainstream.
From Raw Action to Revenue
Every league partnership runs through our end-to-end data pipeline — five stages that turn on-field action into streaming, engagement, and commercial products.
Capture
AI vision, live scoring, and real-time event feeds ingest every stat, play, and outcome.
Process
Raw data is cleaned, normalized, and enriched into structured feeds ready for consumption.
Price
Proprietary models create odds, markets, and pricing across hundreds of bet types.
Distribute
Data and markets are delivered to sportsbooks, media platforms, and affiliates worldwide.
Grow
Audience and revenue flow back through streaming, fan engagement products, affiliate marketing, data licensing, and regulated betting markets.
The Foundation
From raw event action to real-time data feeds — we build and operate the entire capture-to-distribution pipeline for your sport.
Infrastructure (AXS)
End-to-end data capture — AI vision, live scoring APIs, and real-time event feeds powering your league's digital ecosystem.
Streaming
Live broadcast production, OTT distribution, and sub-second latency delivery for watch-and-bet experiences.
Visualization
Custom dashboards, real-time scoreboards, broadcast overlays, and data visualization tailored to your sport.
Grow Your League
Managed market creation, pricing, and distribution to sportsbooks worldwide. Multiple revenue vectors per league.
Betting Distribution (PRTL)
Proprietary trading platform — managed market creation, pricing, and distribution to sportsbooks worldwide.
Affiliate (NXTbets)
Demand generation engine — drive betting handle through media partnerships and earn revenue from every referred bet.
Licensing & Rights
Data licensing strategy, rights management, and commercialization of your league's proprietary data and content assets.
Scale With Confidence
Full-service marketing, sponsorship, integrity monitoring, and fan engagement — everything you need to grow responsibly.
Marketing
Full-service strategy, content creation, campaign management, and event-centric GTM to grow your audience.
Sponsorship
Sponsor acquisition, valuation, and activation. We connect leagues with brands that align with their growth stage.
Engagement & Betting
Free-to-play prediction games, live odds widgets, and fan engagement tools that drive viewership and retention.
Integrity & Compliance
Betting integrity monitoring, state catalog preparation, education and training, and prohibited player management.
From First Call to Go-Live
Four phases, typically under 30 days. Here's what to expect and what we need from you at each stage.
Discovery Call
Tell us about your sport, audience, current infrastructure, and goals. No commitment required.
League overview, schedule, current tech stack
Assessment & Proposal
We evaluate data readiness, betting potential, market opportunity, and build a tailored service plan.
Historical results, media assets, athlete rosters
Data Integration
We deploy capture infrastructure, build your data pipeline, and connect to our distribution network.
API access or venue coordination for AXS deployment
Go Live
Your league goes live across sportsbooks, media platforms, and fan engagement products.
Marketing approvals, co-branded assets
Right-Sized for Your Stage
Established leagues with existing betting markets and media deals. Full managed service with dedicated team.
Leagues with strong audiences ready to launch betting and data products. Accelerated onboarding path.
Up-and-coming leagues building their data infrastructure. Foundation services to prepare for commercial opportunities.
What You Get
A complete partnership package tailored to your league's stage and goals.
Where You Fit
We connect supply and demand in alternative sports betting — your league provides the product, we create the market, operators deliver it to bettors.
Leagues
Alternative sports leagues provide the raw competition, athletes, events, and audiences that fuel the ecosystem.
ALT Sports Data
We sit at the center — capturing, processing, pricing, and distributing league data to create value for both sides.
Sportsbooks
Operators and platforms consume structured data and markets to offer betting products to millions of bettors.
Ready to get started?
Our partnerships team will put together a tailored plan for your league.